As Demand Generation Specialist for Now Technologies, Inc (NTI), Jessica is responsible for developing, executing, and measuring all lead generation and marketing campaigns for NTI and its clients, including all aspects of website and online content, website design, SEO/Keyword Optimization, social media design/content, brand strategy, copywriting, in-house client newsletters, and more. She is a Certified Digital Marketing Professional and holds certifications from the Digital Marketing Institute and the American Marketing Association.  Jessica is also an accomplished educator, singer-songwriter, performer, and music director.